We’ve just released our 2014 report into the state of the digital magazine space. It’s full of some interesting insight from some of Europe’s biggest publishers.
Reader’s Digest believe that minimal rich media in their online content is best, as performance is equal across all devices and browsers. This opinion is mirrored across the study, with publishing workflows as a recurring theme.
“Without too much effort and cost you will be able to present a digital version with many extra features in it, and that’s a desirable quality in this industry” says Fred Lardenoye, Lardenoye Journalistic Production.
Other publishers think differently and believe that only with more disruptive technology can business models deliver solid returns for investors. However, when exactly this will be at the forefront of publishing strategies is not specified.
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