The Professional Publisher’s Association (PPA) have recently announced their nominees for the 2013 PPA Awards, and we’re happy to report that one of YUDU’s key clients have been nominated for awards at the show. Reed Business Information’s Estates Gazette app, is up for the Digital Data / Information Service of the Year, which the PPA defines as being awarded for:
[Recognizing] data and information services which are flourishing on digital platforms, free-to-use or carrying a premium price for use in particular industries or professional workflows. Our judges will require detail on your target audience, your content, your positioning, and if relevant, your traffic. Entries should provide detail reflecting demonstrable commercial success either through user or advertiser revenues. Equally, the judges will also consider customer satisfaction, innovation, and usability when selecting the winner.
Reed have done some fantastic work in using their website to sell subscriptions to Estates Gazette, so they’re well worth investigating for any other clients interested in this side of digital publishing.