YUDU is submitting the first set of 45 titles for the new Apple Newsstand.
It has been a long standing problem that great magazine titles are buried amongst the myriad of different apps that are all grouped together under broad category headings on the App store. Apple have done the magazine industry a great service by pulling out these titles and making it so much easier for reader to find and subscribe to their favorite magazine.
We also think that smaller niche titles will be the largest winners as there can compete for attention with the blockbuster brands. Early results form those titles that have gone live on the Newsstand show a dramatic lift in sales and we will be monitoring the before and after stats with huge interest.
Categories: iPad Apps