Created by founder Scott MacGregor scribbling an idea on the back of a napkin in 1999, Rapid has Rapidly expanded (sorry just had to).
The niche outdoor magazines now now three successful branded iPad Apps: Rapid, Adventure Kayak and Canoeroots
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Digital Publishing with YUDU
Have a read of the case study above which details Rapid’s successful journey. The Case study can also be found in the YUDU App.